Jonathan M.

• Industry Guides

5 Min Read

Jonathan M.

onOctober 18, 2026

The Independent Eyewear Store Has One Way to Survive: Exclusivity

• Visionary Boutique

2 Min Read

Jonathan M.

onOctober 16, 2026

Bågar & Glas: The Stockholm Optician That Refuses to Treat Eyewear as a Disposable Product

• Visionary Boutique

2 Min Read

Jonathan M.

onOctober 7, 2026

The Paris Eyewear Store Quietly Redefining What Luxury Looks Like

• Culture
• Collaboration

3 Min Read

Jonathan M.

onSeptember 19, 2026

DITA’s New Creative Chapter Shows the Value of Moving With the New Market

• Interview
• Visionary Boutique

5 Min Read

Jonathan M.

onSeptember 3, 2026

The Lyon Optician Who Refuses to Sell Lookalike Frames

• Visionary Boutique

2 Min Read

Jonathan M.

onAugust 15, 2026

Óptica Quevedo and the New Language of Independent Eyewear in Mexico

• Visionary Boutique

2 Min Read

Jonathan M.

onAugust 1, 2026

Inside Escópica, the Mexico City Store Turning Eyewear Into Culture

• Collaboration

3 Min Read

Jonathan M.

onJuly 9, 2026

The Optical Industry’s Biggest Illusion Is Finally Breaking — Akoni Shows What Comes Next

• Industry Guides

5 Min Read

Jonathan M.

onJune 28, 2026

The Ultimate Guide to Japanese Eyewear Brands

• New Entry
• Interview

4 Min Read

Jonathan M.

onJune 12, 2026

Joël Laville: When One of Eyewear’s Most Connected Insiders Decides to Build His Own Brand

• Interview
• Visionary Boutique

5 Min Read

Jonathan M.

onJune 1, 2026

Crafting Desire: How Optik Augustin Redefined the Optical Experience

• Culture

4 Min Read

Jonathan M.

onMay 26, 2026

Lunetterie Générale: The Brand the Eyewear Industry Wasn’t Ready For