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Why Too Many Opticians See With Their Hands Instead of Their Eyes

onFebruary 2, 2026

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How Eyewear Trade Fairs Quietly Destroyed the Independent Optical Industry

onJanuary 31, 2026

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What Is an Independent Brand and How Do You Truly Sell It?

onJanuary 30, 2026

Not Just a Logo on a Frame: How JOHN DALIA Is Elevating Private Labels

onJanuary 24, 2026

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The Silent Collapse of Optical Retail: Why Independent Clinics Face Extinction

onJanuary 22, 2026

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Brand Chronicles

4 Min Read

onJanuary 22, 2026

True Vintage Revival (TVR®-OPT): The Quintessence of Japanese Craftsmanship and Timeless Perfection

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