{"id":1563,"date":"2025-08-05T01:04:36","date_gmt":"2025-08-05T01:04:36","guid":{"rendered":"https:\/\/curatedoptics.com\/?p=1563"},"modified":"2026-03-02T17:12:26","modified_gmt":"2026-03-02T17:12:26","slug":"press-eyewear-une-nouvelle-vision-audacieuse-de-loptique-de-luxe","status":"publish","type":"post","link":"https:\/\/curatedoptics.com\/fr\/press-eyewear-a-bold-new-vision-in-luxury-optics\/","title":{"rendered":"PRESS Eyewear : Une nouvelle vision audacieuse de l'optique de luxe"},"content":{"rendered":"<p>En mars 2024, Jeff Press, le grand patron de Robert Marc NYC et Morgenthal Frederics, a d\u00e9voil\u00e9 sa marque \u00e9ponyme : <a href=\"https:\/\/presseyewear.com\" data-type=\"link\" data-id=\"https:\/\/presseyewear.com\" target=\"_blank\" rel=\"noopener\">Lunettes PRESS<\/a>. Avec pr\u00e8s de trois d\u00e9cennies d'expertise, Press s'est donn\u00e9 pour mission de fusionner l'artisanat de haut niveau, le d\u00e9veloppement durable et la narration d'une esth\u00e9tique distincte dans le domaine des lunettes de luxe. <\/p>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" src=\"https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-C-819x1024.png\" alt=\"\" class=\"wp-image-1565\" srcset=\"https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-C-819x1024.png 819w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-C-240x300.png 240w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-C-768x960.png 768w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-C-400x500.png 400w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-C-800x1000.png 800w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-C-832x1040.png 832w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-C.png 1210w\" sizes=\"auto, (max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<p>Press Eyewear s'appuie sur une histoire d'h\u00e9ritage et de r\u00e9invention. Jeff Press, membre du CFDA depuis 2015, a collabor\u00e9 avec des poids lourds de la mode tels que Rag &amp; Bone, Oscar de la Renta et Monse. Ses racines profondes dans la conception optique \u00e9voluent maintenant vers une marque qui c\u00e9l\u00e8bre les mat\u00e9riaux comme de l'art.<\/p>\n\n\n\n<figure class=\"wp-block-image alignwide size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1019\" height=\"1024\" src=\"https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-E-1019x1024.png\" alt=\"\" class=\"wp-image-1566\" srcset=\"https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-E-1019x1024.png 1019w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-E-298x300.png 298w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-E-150x150.png 150w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-E-768x772.png 768w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-E-400x402.png 400w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-E-800x804.png 800w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-E-832x836.png 832w, https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Post-14-E.png 1490w\" sizes=\"auto, (max-width: 1019px) 100vw, 1019px\" \/><\/figure>\n\n\n\n<p>D\u00e8s ses premiers produits, PRESS s'est positionn\u00e9 comme un champion des mat\u00e9riaux artisanaux de premi\u00e8re qualit\u00e9. Les montures sont fabriqu\u00e9es \u00e0 la main au Japon \u00e0 partir de bio-ac\u00e9tate Mazzucchelli, de titane et, dans les mod\u00e8les de haute couture, de corne de buffle indien et de bois exotiques, le tout rehauss\u00e9 par des fils-cores, des charni\u00e8res \u00e0 tension et des plaquages en m\u00e9taux pr\u00e9cieux sur mesure.<\/p>\n\n\n\n<p>En un peu plus d'un an, PRESS Eyewear s'est impos\u00e9e comme une marque \u00e0 suivre. Avec des collections enracin\u00e9es dans la musique, la culture et les mat\u00e9riaux nobles, et encadr\u00e9es par plus de 25 ans d'expertise dans l'industrie, la marque offre une expression luxueuse mais accessible, parfaitement adapt\u00e9e aux besoins des amateurs de lunettes exigeants et des initi\u00e9s de la mode.<\/p>","protected":false},"excerpt":{"rendered":"En mars 2024, Jeff Press, l'homme de l'industrie derri\u00e8re Robert Marc NYC et Morgenthal Frederics, a d\u00e9voil\u00e9 sa marque \u00e9ponyme : PRESS...","protected":false},"author":2,"featured_media":1564,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"csco_singular_sidebar":"disabled","csco_page_header_type":"split","csco_page_load_nextpost":"disabled","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7],"tags":[32,30],"class_list":{"0":"post-1563","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-new-entry","8":"tag-luxury","9":"tag-new-entry","10":"cs-entry"},"jetpack_featured_media_url":"https:\/\/curatedoptics.com\/wp-content\/uploads\/2025\/08\/Press-Eyewear.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/posts\/1563","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/comments?post=1563"}],"version-history":[{"count":4,"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/posts\/1563\/revisions"}],"predecessor-version":[{"id":1573,"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/posts\/1563\/revisions\/1573"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/media\/1564"}],"wp:attachment":[{"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/media?parent=1563"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/categories?post=1563"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/curatedoptics.com\/fr\/wp-json\/wp\/v2\/tags?post=1563"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}